I grew up in the 80’s. One of the breakthroughs of the decade was the Spork. It was half spoon, half fork and if you bought the deluxe version, it had a serrated edge making it half knife as well (don’t think about that too hard). The Spork was billed as the end to all […]
Why do Mission Statements Matter?
Yesterday I was writing mission statements. It wasn’t easy. We ended up with something that was designed by a committee, stuffed full of adverbs and instantly forgettable. Very frustrating A good mission statement makes a difference, it tells people what you stand for, what your purpose is. It is something to engage with. Read these, […]
Congruence
Have you ever walked in to a hotel room to find all the lights switched on, with the legend “Welcome to our hotel Mr Smith” writ large all over the gently humming TV. The intention is to give you a warm welcome, never mind all the wasted power. Yet the same hotel will ask you […]