Here is an action packed game for you to play at home; it is called the ultimatum game, the rules are very simple: Two people are given £1,000 to split between them. One of the players proposes how the money should be split and makes an offer. The other player gets to accept or reject […]
Archives for May 2012
What is the One Thing Your Staff Won’t Tell You?
Imagine that you saw a newspaper advert. It said that the psychology department at your local university was running a “memory study” and that it wanted paid volunteers for an hour-long experiment You were having a slack morning so you decided to give it a go At the laboratory you met two men; one, the […]
Do You Suffer From Too Much Information?
I have a new car to drive It is fantastic, it is the best type of car in the world, it is my wife’s company car Everybody should have one of these, I don’t need to buy petrol, check the oil, top it up with water. I don’t even have to buy insurance. (Which is […]
How to Change Behaviour or Why Fish Don’t Ride Bicycles
It is a big challenge, maybe the big challenge. How do you sustain change? How do you get people to do something different, to change their behaviour? Here is a model to frame the problem… There are 5 stages people have to pass through before they will change their behaviour for good: Awareness Want Know […]